Persuasion Processes Quiz

Challenge yourself with questions on peripheral route persuasion, cognitive biases, and persuasion techniques in this Persuasion Psychology quiz.

#1

Which of the following is an example of peripheral route persuasion?

Carefully considering the facts and arguments presented in an advertisement
Being influenced by the attractiveness of a celebrity endorsing a product
Changing one's attitude after a thorough evaluation of evidence
Making a decision based on logical reasoning
#2

In the context of persuasion, what is the term for the tendency to favor information that confirms one's preexisting beliefs or hypotheses?

Cognitive dissonance
Confirmation bias
Reciprocity
Selective exposure
#3

Which type of appeal in persuasion involves using fear or anxiety to motivate behavior change?

Rational appeal
Emotional appeal
Social appeal
Fear appeal
#4

Which persuasion technique involves persuading someone to agree to a small request first, making it more likely they will agree to a larger request later?

Door-in-the-face
Foot-in-the-door
Bait-and-switch
Lowballing
#5

What term describes the situation where individuals are less likely to offer help to a victim when others are present?

Diffusion of responsibility
Bystander effect
Social loafing
Pluralistic ignorance
#6

What term refers to the phenomenon where people are more likely to comply with a request from someone they like or find attractive?

Social proof
Authority
Reciprocity
Likability
#7

Which theory suggests that people are motivated to reduce the discomfort they feel when their thoughts, beliefs, attitudes, or behaviors are inconsistent with one another?

Cognitive dissonance theory
Elaboration likelihood model
Social cognitive theory
Dual-process model
#8

According to the elaboration likelihood model (ELM), which route to persuasion involves careful consideration of message content and arguments?

Peripheral route
Central route
Motivational route
Emotional route
#9

What is the term used to describe the phenomenon where a person's attitudes or behaviors are influenced by others' direct commands or requests?

Obedience
Conformity
Persuasion
Compliance
#10

According to the inoculation theory, how can individuals be protected against persuasive attempts?

By exposing them to weak arguments that they can easily refute
By providing them with strong, convincing arguments
By shielding them from exposure to persuasive messages
By pre-exposing them to weakened versions of persuasive messages
#11

Which cognitive bias involves overestimating the likelihood of one's own success or abilities, often to the detriment of making sound decisions?

Confirmation bias
Illusory superiority
Anchoring bias
Hindsight bias
#12

Which factor is NOT a component of the elaboration likelihood model (ELM) of persuasion?

Message content
Peripheral cues
Source credibility
Audience mood
#13

What technique involves making an initial unreasonable request followed by a more reasonable request?

Foot-in-the-door
Door-in-the-face
Lowballing
That's-not-all
#14

Which of the following factors increases the likelihood of persuasion through the central route according to the elaboration likelihood model (ELM)?

Low personal relevance
Strong emotional appeal
High need for cognition
Presence of distractions
#15

What is the term for the process of gradually escalating commitments to a course of action to justify one's earlier decisions?

Foot-in-the-door technique
Door-in-the-face technique
Lowballing
Sunk cost fallacy
#16

Which theory of persuasion emphasizes the importance of both message content and factors related to the audience in determining the effectiveness of persuasion attempts?

Social identity theory
Functional attitude theory
Yale attitude change approach
Transactional model of stress and coping
#17

In persuasion, what is the term for the process of providing people with an alternative explanation for their behavior to reduce dissonance?

Persuasion
Rationalization
Attribution
Dissonance reduction
#18

Which theory posits that people are more likely to be persuaded by messages that are consistent with their pre-existing attitudes and beliefs?

Elaboration likelihood model
Cognitive dissonance theory
Selective exposure theory
Confirmation bias theory
#19

Which factor increases the likelihood of persuasion through the peripheral route according to the elaboration likelihood model (ELM)?

High personal relevance
Strong logical arguments
Low need for cognition
Expertise of the source

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