#1
Which stage of the product life cycle is characterized by rapid sales growth and increasing profits?
#2
During which stage of the product life cycle do marketing efforts typically focus on building brand awareness and encouraging trial purchases?
#3
Which stage of the product life cycle is characterized by a rapid increase in competition?
#4
What is the primary focus of marketing efforts during the growth stage of the product life cycle?
#5
Which stage of the product life cycle typically sees a decrease in competition as weaker competitors exit the market?
#6
What strategy might a company use during the decline stage of the product life cycle?
#7
Which of the following is NOT a characteristic of the maturity stage of the product life cycle?
#8
During which stage of the product life cycle might a company consider product line extensions or improvements?
#9
What is a common pricing strategy used during the introduction stage of the product life cycle?
#10
Which of the following is a characteristic of the decline stage of the product life cycle?
#11
What is one potential drawback of the growth stage of the product life cycle?
#12
What is a potential strategy for extending the life cycle of a product in the decline stage?
#13
Which of the following is a potential challenge during the introduction stage of the product life cycle?
#14
Which of the following is a characteristic of the growth stage of the product life cycle?
#15