#1
Which of the following is a characteristic of persuasive communication?
Emotional appeal
ExplanationAppealing to emotions enhances persuasiveness.
#2
What is a common ethical concern related to persuasion?
Using deceptive tactics
ExplanationDeception undermines trust and autonomy in persuasion.
#3
Which of the following is NOT a component of the credibility of a persuader?
Reliability
ExplanationWhile important, reliability is not typically considered a component of credibility in persuasion.
#4
Which of the following is a common persuasion technique that involves making a small request before making a larger one?
Foot-in-the-door technique
ExplanationFoot-in-the-door technique involves starting with a small request to increase compliance with a larger one.
#5
Which of the following is NOT a factor that influences the effectiveness of persuasive communication?
Audience's mood
ExplanationWhile mood can influence reception, it's not typically considered a primary factor in persuasive effectiveness.
#6
What is the term for the technique of persuading someone to agree to a small request first, followed by a larger request?
Foot-in-the-door technique
ExplanationFoot-in-the-door technique involves starting with a small request to increase compliance with a larger one.
#7
Which ethical principle emphasizes honesty and truthfulness in persuasion?
Veracity
ExplanationVeracity prioritizes honesty and truthfulness.
#8
In persuasive communication, what is the term used to describe the process of tailoring the message to the audience's beliefs and values?
Customization
ExplanationCustomization aligns the message with audience values for effectiveness.
#9
Which of the following is an example of ethical persuasion?
Providing accurate information and allowing the audience to make their own decisions
ExplanationEthical persuasion respects autonomy and provides accurate information.
#10
What is the term for the phenomenon where individuals change their behavior to align with the group, even if they do not agree with the group's actions?
Conformity
ExplanationConformity involves adjusting behavior to match group norms.
#11
What ethical principle suggests that persuaders should respect individuals' right to make their own decisions?
Respect for autonomy
ExplanationRespect for autonomy upholds individuals' rights to decision-making.
#12
What is the term for the phenomenon where individuals change their attitude or behavior to match that of others due to perceived social pressure?
Conformity
ExplanationConformity involves adjusting behavior to match perceived social norms.
#13
Which psychological theory suggests that people are more likely to comply with requests if they see the requester as an authority figure?
Social learning theory
ExplanationAuthority figures increase compliance, as per social learning theory.
#14
Which cognitive bias involves giving greater attention and weight to information that supports our pre-existing beliefs?
Confirmation bias
ExplanationConfirmation bias leads to favoring information that confirms existing beliefs.
#15
According to the Elaboration Likelihood Model, which route to persuasion involves focusing on superficial cues rather than engaging in critical thinking about the message?
Peripheral route
ExplanationPeripheral route persuasion relies on superficial cues rather than message content.
#16
Which theory of persuasion suggests that people are motivated to maintain consistency between their beliefs, attitudes, and behaviors?
Cognitive dissonance theory
ExplanationCognitive dissonance theory posits that people seek consistency in beliefs, attitudes, and behaviors.
#17
Which cognitive bias involves the tendency to overestimate the likelihood of events that are easier to recall?
Availability heuristic
ExplanationAvailability heuristic leads to overestimating the likelihood of events based on ease of recall.