Performance Metrics in Business Quiz

Test your knowledge on key business metrics, from financial health to marketing KPIs and supply chain management.

#1

Which of the following metrics measures a company's overall financial health?

Customer Acquisition Cost (CAC)
Return on Investment (ROI)
Click-Through Rate (CTR)
Churn Rate
#2

Which of the following is a measure of employee performance?

Customer Lifetime Value (CLV)
Employee Turnover Rate
Net Promoter Score (NPS)
Return on Investment (ROI)
#3

What does 'ROA' stand for in financial analysis?

Return on Assets
Return on Allocation
Revenue Optimization Analysis
Revenue and Operating Activities
#4

What is the 'Net Promoter Score (NPS)' used to measure?

Customer loyalty and satisfaction
Employee performance
Sales revenue
Operating efficiency
#5

What does the term 'EBIT' stand for in financial analysis?

Earnings Before Income Tax
Earnings Before Interest and Taxes
Earnings Beyond Income Threshold
Earnings Before Investment and Taxes
#6

What does EBITDA stand for in business?

Earnings Before Interest, Taxes, Depreciation, and Amortization
Extra Business Income Tax Deduction Adjustment
Effective Business Intelligence and Data Analytics
Estimated Business Inventory Turnover and Depreciation Allocation
#7

Which of the following is NOT a key performance indicator (KPI) in marketing?

Customer Lifetime Value (CLV)
Return on Investment (ROI)
Earnings Per Share (EPS)
Conversion Rate
#8

What does the 'Quick Ratio' measure in financial analysis?

A company's ability to pay off its short-term liabilities with its most liquid assets
A company's ability to generate profits from its investments
A company's overall efficiency in utilizing its resources
A company's total assets minus its total liabilities
#9

Which of the following is a measure of inventory turnover?

Gross Margin
Current Ratio
Days Sales of Inventory (DSI)
Net Present Value (NPV)
#10

Which of the following metrics assesses the efficiency of a company's sales and marketing efforts?

Customer Lifetime Value (CLV)
Return on Investment (ROI)
Churn Rate
Customer Acquisition Cost (CAC)
#11

In supply chain management, what does 'OTIF' stand for?

Outsourced Transportation and Inventory Fulfillment
Order Tracking and Inventory Forecasting
On-Time In-Full
Optimized Transportation and Inventory Flow
#12

Which of the following metrics measures a company's ability to retain customers over a specified period?

Customer Acquisition Cost (CAC)
Churn Rate
Net Promoter Score (NPS)
Return on Investment (ROI)
#13

What is the formula to calculate the Gross Profit Margin?

(Revenue - Cost of Goods Sold) / Revenue
Revenue - Operating Expenses
(Revenue - Operating Expenses) / Revenue
Operating Income / Revenue
#14

What is the 'Debt-to-Equity Ratio' used to assess?

A company's liquidity
A company's solvency
A company's profitability
A company's efficiency
#15

Which of the following metrics is used to evaluate the effectiveness of a company's management in generating profit from its operating activities?

Gross Profit Margin
EBITDA Margin
Return on Assets (ROA)
Operating Cash Flow Ratio

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