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Sampling Methods and Survey Design Quiz

#1

Which of the following sampling methods allows every member of the population to have an equal chance of being selected?

Simple Random Sampling
Explanation

Equal chance for all population members

#2

In survey design, what is a population?

The group of individuals under study
Explanation

Individuals under study

#3

What is the term used to describe the degree to which a sample reflects the characteristics of the population?

Sample representativeness
Explanation

Degree of population reflection

#4

What is the term used to describe the error that occurs when the sample does not represent the population accurately?

Sampling bias
Explanation

Error due to inaccurate representation

#5

Which of the following is an example of non-probability sampling?

Convenience sampling
Explanation

Non-probability sampling example

#6

What is the primary purpose of using a sample in research?

To make inferences about the population
Explanation

Make population inferences

#7

What does 'sampling frame' refer to in sampling methods?

The list of all the individuals or items in the population
Explanation

List of population members

#8

What is the primary advantage of cluster sampling over simple random sampling?

It preserves natural groupings in the population
Explanation

Preserves natural groups

#9

What is the purpose of stratified sampling?

To divide the population into homogeneous subgroups before sampling
Explanation

Divide population into subgroups

#10

What is the difference between quota sampling and stratified sampling?

Stratified sampling allows for equal representation from each subgroup, while quota sampling does not
Explanation

Equal representation from subgroups

#11

In survey design, what is the purpose of a pilot study?

To test the survey questions and procedures
Explanation

Test survey questions and procedures

#12

What is the primary advantage of using cluster sampling?

It allows for more precise estimates than simple random sampling
Explanation

More precise estimates

#13

What is a potential drawback of using convenience sampling in a survey?

It may introduce bias into the sample
Explanation

Potential bias introduction

#14

What is a disadvantage of using systematic sampling?

It may lead to biased samples if there is periodicity in the population
Explanation

Potential bias due to periodicity

#15

What is a disadvantage of using snowball sampling?

It relies heavily on the initial contacts
Explanation

Dependency on initial contacts

#16

What is an example of purposive sampling?

Snowball sampling
Explanation

Purposive sampling example

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