Evolution and Impact of Social Networks Quiz

Jonathan Abrams is credited with creating the first social networking site.

LinkedIn is not a popular social media platform.

Twitter was the first social network to introduce the concept of 'hashtags'.

Homophily describes the phenomenon where individuals tend to associate with others who are similar to them.

LinkedIn was initially founded as a platform for professional networking.

Homophily is the phenomenon where individuals with similar interests and preferences connect and form communities online.

The 'strength of weak ties' concept in social network theory states that weak connections between people provide access to new information and opportunities.

Viral marketing refers to the rapid spread of marketing messages through social networks.

In social network analysis, 'centrality' refers to the degree of influence or importance of a node within a network.

'Echo chambers' in social network analysis are groups where ideas and beliefs are reinforced and amplified by repetition.

Limited reachability is not a characteristic of small-world networks.

The term for the phenomenon where individuals in a network tend to form connections with others who are similar to them in some way is 'homophily'.

The concept that refers to the process by which individuals adopt the behaviors, beliefs, and attitudes of the group they belong to is 'socialization'.