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Electronic Commerce and Online Shopping Quiz

#1

What does the acronym 'HTTPS' stand for in the context of secure online transactions?

HyperText Transfer Protocol Secure
Explanation

Secure version of HTTP for encrypted communication.

#2

Which of the following is a widely used online payment method?

PayPal
Explanation

Popular online payment service.

#3

What is the significance of the term 'B2B' in the context of e-commerce?

Business to Business
Explanation

Transactions between businesses.

#4

What does the term 'm-commerce' stand for in the context of electronic commerce?

Mobile Commerce
Explanation

Commerce conducted via mobile devices.

#5

In e-commerce, what does the acronym 'CRM' typically refer to?

Customer Relationship Management
Explanation

Manages interactions with customers.

#6

What is the primary purpose of a 'shopping cart' in an e-commerce website?

To store and manage selected items for purchase
Explanation

It holds items selected for purchase.

#7

In the context of e-commerce, what does the term 'SSL' refer to?

Secure Socket Layer
Explanation

Protocol for secure data transmission.

#8

What is the role of a 'merchant account' in the context of online payments?

An account that allows businesses to accept and process online payments
Explanation

Facilitates online payment processing.

#9

What is the purpose of a 'cookie' in an e-commerce website?

To track user activity and preferences
Explanation

Tracks user behavior.

#10

Which technology is commonly used for contactless payments in mobile devices?

NFC (Near Field Communication)
Explanation

Enables contactless transactions.

#11

Which of the following is a characteristic of a 'virtual storefront' in e-commerce?

An online platform that displays products for sale
Explanation

Online display of products.

#12

What is the primary function of a 'firewall' in securing online transactions?

To prevent unauthorized access to a network
Explanation

Blocks unauthorized access.

#13

What does the term 'phishing' refer to in the context of online security?

An online scam to obtain sensitive information
Explanation

Deceptive attempt to steal data.

#14

What is the primary purpose of a 'SSL certificate' on a website?

To secure data transmission and build trust
Explanation

Confirms website authenticity.

#15

What is the purpose of 'geotargeting' in the context of online advertising for e-commerce?

Targeting customers based on their geographic location
Explanation

Ad customization based on location.

#16

What is the primary purpose of 'social proof' in e-commerce?

Providing evidence that others have purchased and enjoyed a product
Explanation

Builds trust through social influence.

#17

What is the purpose of 'retargeting' in the context of online advertising for e-commerce?

Targeting customers based on their past interactions with the website
Explanation

Re-engaging potential customers.

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