#1
Which of the following is NOT a commonly used programming language in web development?
Java
ExplanationJava is commonly used in web development.
#2
What does SEO stand for in the context of e-commerce?
Search Engine Optimization
ExplanationSEO stands for Search Engine Optimization, optimizing websites for better search engine rankings.
#3
What does API stand for in the context of e-commerce?
Application Programming Interface
ExplanationAPI stands for Application Programming Interface, facilitating communication between software applications.
#4
Which of the following is a benefit of using cloud computing in e-commerce?
Improved accessibility
ExplanationCloud computing enhances accessibility in e-commerce.
#5
Which of the following is a key characteristic of blockchain technology in e-commerce?
Decentralization
ExplanationBlockchain in e-commerce is characterized by decentralization, enhancing security.
#6
What is the term for the process of optimizing a website to rank higher in search engine results?
Search engine optimization (SEO)
ExplanationSearch engine optimization (SEO) is the process of optimizing websites for better search rankings.
#7
Which technology is primarily used for secure online transactions?
TLS/SSL
ExplanationTLS/SSL ensures secure data transmission over the internet.
#8
What is the term for the practice of sending the same message to numerous recipients, usually for advertising purposes?
Spamming
ExplanationSpamming involves sending mass messages for advertising.
#9
What technology allows users to make payments with their smartphones by simply tapping them on a compatible terminal?
Near Field Communication (NFC)
ExplanationNFC enables contactless payments via smartphones.
#10
Which of the following is a potential security concern in e-commerce?
Phishing attacks
ExplanationPhishing attacks pose a security risk in e-commerce, targeting sensitive information.
#11
Which of the following technologies enables real-time communication between users on an e-commerce platform?
VoIP (Voice over Internet Protocol)
ExplanationVoIP enables real-time communication on e-commerce platforms.
#12
What term describes the process of customizing products based on individual customer preferences or specifications?
Mass customization
ExplanationMass customization involves customizing products based on individual customer preferences.
#13
Which of the following is NOT a typical component of an e-commerce platform?
Accounting software
ExplanationAccounting software is not a typical component of e-commerce platforms.
#14
What term is used to describe the process of analyzing large sets of data to reveal patterns, trends, and associations?
Data mining
ExplanationData mining involves analyzing large datasets for patterns and insights.
#15
Which of the following is NOT typically a component of a digital marketing strategy in e-commerce?
Television commercials
ExplanationTelevision commercials are not typically part of e-commerce digital marketing strategies.
#16
What term refers to the process of analyzing and optimizing the path a customer takes to complete a purchase on an e-commerce website?
Customer journey mapping
ExplanationCustomer journey mapping involves analyzing and optimizing the customer's path to purchase.
#17
What is the term for the practice of sending personalized messages to customers based on their past purchases and browsing behavior?
Behavioral targeting
ExplanationBehavioral targeting involves sending personalized messages based on customer behavior and preferences.