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International Market Entry Strategies Quiz

#1

Which of the following is NOT a common mode of international market entry?

Monopoly
Explanation

Monopoly is not a common mode of international market entry as it refers to exclusive control by a single entity.

#2

What is the primary disadvantage of using the export strategy for international market entry?

Limited control over marketing and distribution
Explanation

Export strategy often entails limited control over marketing and distribution in foreign markets.

#3

Which factor is often considered a drawback of the franchising strategy for international market entry?

Limited scalability
Explanation

Franchising strategy is often limited in scalability due to reliance on individual franchisees.

#4

Which of the following is a primary consideration for companies when selecting an international market entry strategy?

Economic conditions in the destination country
Explanation

Economic conditions in the destination country are a primary consideration when selecting an international market entry strategy.

#5

Which of the following is a disadvantage of using the joint venture strategy for international market entry?

Limited control over operations
Explanation

Joint venture strategy often involves limited control over operations due to shared decision-making with partners.

#6

What is the main advantage of a joint venture as an international market entry strategy?

Shared risk and resources
Explanation

Joint ventures offer shared risk and resources between partnering companies.

#7

Which international market entry strategy involves a company granting the right to another company to use its intellectual property in exchange for royalty payments?

Licensing
Explanation

Licensing involves granting the right to use intellectual property in exchange for royalties.

#8

Which international market entry strategy involves a company collaborating with another company to achieve shared goals, such as research and development?

Strategic Alliance
Explanation

Strategic Alliance involves collaboration between companies to achieve common goals like R&D.

#9

What is the 'Born Global' strategy in international business?

A strategy targeting global markets from inception
Explanation

'Born Global' strategy involves targeting global markets from the outset of a company's operations.

#10

What is the primary purpose of a countertrade arrangement in international business?

Bypassing currency exchange restrictions
Explanation

Countertrade arrangements facilitate bypassing currency exchange restrictions in international transactions.

#11

Which international market entry strategy involves a company combining resources and expertise with a local firm to create a new entity?

Strategic Partnership
Explanation

Strategic Partnership involves combining resources with a local firm to establish a new entity for market entry.

#12

What does the term 'Wholly Owned Subsidiary' mean in the context of international market entry?

A subsidiary with 100% ownership by the parent company
Explanation

A wholly owned subsidiary is fully owned and controlled by the parent company.

#13

In the context of international market entry, what does the acronym 'FDI' stand for?

Foreign Direct Investment
Explanation

FDI stands for Foreign Direct Investment, referring to investment in foreign-based assets.

#14

In the context of international market entry, what does the term 'Greenfield Investment' refer to?

Building operations from the ground up in a foreign market
Explanation

Greenfield Investment involves establishing operations from scratch in a foreign market.

#15

What is the primary purpose of a strategic international alliance in market entry?

Sharing resources and risks
Explanation

Strategic international alliances aim to share resources and risks between companies entering foreign markets.

#16

What does the acronym 'BOO' stand for in the context of international market entry?

Build, Own, Operate
Explanation

BOO in international market entry refers to Build, Own, Operate arrangements for infrastructure projects.

#17

In the context of international market entry, what is the role of a trade barrier?

Impede the flow of goods and services
Explanation

Trade barriers impede the flow of goods and services between countries.

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